#UserExperience #DataAnalytics #Cybersecurity

A Mexican professional, a Computer Systems Engineer graduated from the Tecnológico de Monterrey, with a Master’s Degree in E-Commerce and E-Business & Technology from MIT. With over 28 years of experience in the field of Information Technology, he is an expert in Digital Transformation and an international speaker on technologies such as Big Data & Data Analytics, AI, Machine Learning, Industry 4.0, IoT, and Cybersecurity.

Currently serving as the Corporate Director of Information Technology (CIO/CTO/CDO) at the Apollo Group in the Oil & Gas industry. Previously, he held the positions of CIO & CTO at El Universal (Mexico’s leading newspaper) and has worked as CIO in companies such as Xerox, Siemens, among others.

He is the Vice-President of the most prominent technology organization in Mexico and Latin America, “CIO’s LATAM.” He has consistently ranked among the top 100 CIOs in Mexico for the past 10 years and was honored in 2022 and 2023 with the HITEC 50 recognition as one of the most outstanding technologists in Iberoamerica.

CONFERENCE

How to improve UX by effectively combine data analytics and cybersecurity strategies

During the panel discussion, there will be an analysis of how data analytics is revolutionizing and changing the end-user experience. The panelists will discuss various strategies to make the most of data for the benefit of UX. Additionally, we will address ethical and privacy challenges that arise when collecting and utilizing user information while also addressing cybersecurity aspects to be mindful of. Explore how data-driven personalization over time combines to create enriching, captivating, and user-centric experiences. Through concrete examples in different industries and direct interaction with the audience, we aim to foster a valuable exchange of experiences that will enrich the session.