#UserExperience #DataAnalytics #Cybersecurity

Academic Background:

Born in Monterrey, Mexico, David discovered his passion for technology at an early age. He graduated with honors in 2005, earning a Bachelor’s degree in Electronics and Communications Engineering, followed by an MBA specializing in Finance from ITESM Mexico.

Professional Journey:

He began his career working for a renowned IT consulting company, where he gained extensive technical expertise and project management skills, as well as implementing innovative technological solutions as a Field Engineer from 2005 to 2008. He transitioned from a technical role to a business role as a Systems Engineer in 2009. In 2012, he assumed the position of Account Manager at the same leading IT company in Mexico. For over a decade, he has been responsible for positioning technological solutions in Mexico’s most prominent companies, achieving annual sales exceeding $3M USD. He is recognized as a key figure in driving the company’s revenue growth and leading high-performing sales executives.

Entrepreneurship:

In 2019, he decided to embark on an entrepreneurial journey with two colleagues, forming a new company called BE PRIME, where he took on the role of Chief Operations Officer (CTO). In addition to his executive role, David has been an active advocate for education and talent development in the IT field in Mexico. He has mentored young professionals, sharing his experience and knowledge to promote their training and career growth.

CONFERENCE

How to improve UX by effectively combine data analytics and cybersecurity strategies

During the panel discussion, there will be an analysis of how data analytics is revolutionizing and changing the end-user experience. The panelists will discuss various strategies to make the most of data for the benefit of UX. Additionally, we will address ethical and privacy challenges that arise when collecting and utilizing user information while also addressing cybersecurity aspects to be mindful of. Explore how data-driven personalization over time combines to create enriching, captivating, and user-centric experiences. Through concrete examples in different industries and direct interaction with the audience, we aim to foster a valuable exchange of experiences that will enrich the session.